# Demand Generation Manager - Company: [Sourgum]() - Location: Jersey City - Remote: Yes - Team: Marketing - Employment type: Full Time - Salary: $115K – $150K - Posted: August 4, 2026 ## Job description **Sourgum** is transforming the $100B+ waste and recycling industry through cutting-edge technology that makes waste removal simpler, smarter, and more cost-effective. Our innovative haulsourcing platform powers high-quality waste and recycling services for businesses at significantly lower costs—saving our customers an average of 20%. Leveraging proprietary datasets, an advanced operating system, and a carefully curated network of 5,000+ trusted vendors, we help companies of all shapes and sizes streamline their operations while advancing sustainability efforts. We’re a fast-growing, venture-backed company (just closed our Series A!) on a mission to modernize an outdated industry — and we’re just getting started. Our investors include Spark Capital, Founder Collective, Suffolk Technologies, 186 Ventures, and River Park Ventures, the same funds that backed category-defining companies like Slack, Anthropic, Uber, Venmo, and Amazon Pharmacy. If you’re driven by the opportunity to build something groundbreaking, we’d love to meet you. **The Role:** The role is hybrid 3 days in the office based out of Jersey City, NJ We’re looking for a data-driven, creative, and results-oriented **Demand Generation Manager** to join our marketing team. This role is critical in developing and executing campaigns that drive awareness, generate high-quality leads, and support our revenue growth goals. You’ll work cross-functionally with sales, content, product, and digital marketing to build a scalable demand generation engine. **What you’ll be doing:** * Plan, execute, and optimize multi-channel demand generation campaigns (email, paid media, webinars, ABM, content syndication, etc.) * Collaborate with sales to define target audiences and align lead generation strategies with pipeline goals * Manage and refine marketing automation workflows and lead nurturing programs * Monitor, measure, and report on campaign performance metrics such as MQLs, CPL, conversion rates, and ROI * Own and manage paid channels including LinkedIn, Google Ads, and display networks * Partner with content marketing to develop assets that support campaign goals * Continuously test and iterate on messaging, targeting, and creative to improve performance * Ensure accurate lead tracking and attribution in CRM and marketing automation tools (e.g., HubSpot) **The qualifications you need:** * 4-6 years of experience in B2B demand generation, growth marketing, or digital marketing * Proficiency with marketing automation and CRM platforms (e.g., HubSpot) * Strong analytical skills and ability to turn data into actionable insights * Experience running and optimizing paid media campaigns * Excellent project management and communication skills * Familiarity with SEO and SEM, landing page optimization, and A/B testing * Self-starter with a bias for action and experimentation **Benefits** * Company stock options as part of your compensation package, giving you the opportunity to share in our company's success and build long-term financial growth. * A positive and collaborative work environment with a focus on innovation and sustainability. * Flexible/Unlimited PTO * Comprehensive benefits package including health insurance (medical, dental, vision, LTD, Life Insurance, etc.), retirement plans (401K). * Access to hundreds of gyms, studios, and wellness apps—all through one easy membership provided by your Wellhub. * Yearly Personal Development Budget * Opportunities for professional development and career advancement within a growing company. ## Apply [Apply on Sourgum]() Canonical job page: