# Founding Marketer \(Growth, GTM\) - Company: [Clera]() - Location: Berlin - Team: Engineering - Employment type: Full Time - Salary: €35K – €70K - Posted: September 8, 2026 ## Job description ### About the Role This is a founding marketing hire at an early-stage healthtech startup building a membership-based personal health platform in Germany. You will shape the entire marketing function from scratch, own GTM strategy, and partner directly with leadership to drive revenue and user growth at a critical stage of the company's journey. ### What You'll Do * Define and execute GTM strategy across paid, social, partnerships, and influencer channels to drive revenue and growth. * Lead brand positioning and storytelling to build a compelling narrative in the preventive health space. * Manage paid advertising across Google Ads, Meta, and LinkedIn, as well as influencer and partner programs. * Collaborate cross-functionally with product, sales, design, and customer success teams. * Set marketing budgets, forecast outcomes, and measure ROI across all channels. * Build, develop, and mentor the marketing function as the company scales. * Design and deploy high-impact campaigns alongside performance dashboards. ### What We're Looking For * 2 to 5 years of experience in B2C growth marketing, sales, or a closely adjacent field. * Hands-on experience building a GTM or growth function from zero in an early-stage environment. * Strong brand storytelling and positioning skills with a track record of crafting compelling narratives. * Proficiency in digital marketing channels including Google Ads, Meta, and LinkedIn. * Experience with marketing analytics, attribution modeling, and CRM or dashboard integrations (e.g., GA4). * Demonstrated ability to manage marketing budgets, forecast outcomes, and measure channel ROI. * Experience with influencer, partnership, or affiliate marketing including campaign management and negotiation. * Strong analytical skills for testing, iterating, and scaling marketing strategies. * Full-time availability required; freelance or part-time arrangements are not a fit for this role. ### Compensation & Benefits Salary range: 35,000 to 70,000 EUR annually. Visa sponsorship is available. ### Location On-site in Berlin, Germany. ## Apply [Apply on Clera]() Canonical job page: