# Product Marketing Manager

- Company: [Audiohook](<https://jobstar.asia/company/audiohook>)
- Location: United States
- Remote: Yes
- Team: Marketing
- Employment type: Full Time
- Posted: July 2, 2026

## Job description

## **Role Overview**

The Product Marketing Manager will own how Audiohook is positioned, launched, and adopted — with a special emphasis on post-close activation. You'll make sure customers don't just sign on, but quickly reach value, expand usage, and become long-term advocates. This role partners closely with Sales, Customer Success, Product, and Demand Gen to turn our platform's strengths into clear customer outcomes.

## **Key Responsibilities**

### **Post-Close Activation**

* Design and operationalize the customer onboarding journey, in-product education, and lifecycle communications that drive time-to-value and feature adoption
* Partner with Customer Success and Sales to identify activation drop-off points and ship targeted programs to improve them
* Increase 90-day customer activation rate by a measurable amount within 6 months of hiring
* Build customer-facing case studies, testimonials, and reference programs that fuel both new business and expansion

### **Positioning & Messaging**

* Own positioning, messaging, and narrative for Audiohook's platform and key product lines
* Conduct ongoing customer, prospect, and competitive research to sharpen positioning and identify opportunity areas

### **Launches & Sales Enablement**

* Lead go-to-market for new product launches: positioning, sales enablement, customer comms, launch assets, and measurement
* Build sales enablement assets: pitch decks, one-pagers, battle cards, ROI calculators, and objection-handling guides

### **Cross-Functional Collaboration**

* Partner with Demand Gen on campaign messaging and Product on roadmap inputs from the field
* Communicate clearly and proactively in a remote-first environment

## **Qualifications**

### **Required**

* 4+ years of B2B product marketing experience
* Demonstrated experience owning post-close activation, onboarding, or lifecycle marketing — not just top-of-funnel launches
* Strong writing skills; able to turn complex technical capabilities into clear, compelling narratives for buyers and users
* Hands-on experience with product launches end-to-end: positioning, enablement, comms, and measurement
* Comfortable working directly with customers — interviews, advisory boards, win/loss research

### **Preferred**

* Experience in adtech, martech, or SaaS
* Experience building reference programs or customer advocacy motions
* Experience in a startup or high-growth company
* Comfort using AI tools to research, draft, and iterate on messaging

## **What We Offer**

* Fully remote work environment
* Competitive salary and equity opportunities
* Performance bonuses
* Health, dental, and vision benefits
* Other benefits such as daily lunch stipend, monthly wifi, cell phone and subscription reimbursement, and annual hardware stipend
* Flexible PTO and remote-friendly culture
* Bi-annual Corporate Offsites
* Opportunity to help shape a function at a rapidly scaling tech company

## Apply

[Apply on Audiohook](<https://jobs.ashbyhq.com/audiohook/5d8e16bb-6bc9-4294-9762-37419ad319fa>)

Canonical job page: <https://jobstar.asia/job/product-marketing-manager-audiohook-united-states-fdc80db5df067704>
