# Social Media Marketing Lead

- Company: [Walrus](<https://jobstar.asia/company/walrus>)
- Location: North America \(Remote\)
- Remote: Yes
- Team: Marketing
- Employment type: Full Time
- Posted: July 24, 2026

## Job description

**Mission**  
To advance the adoption of the Walrus Protocol – a Verifiable Data Platform for AI Builders  
  
**Vision**  
To create a foundation for AI builders to store and manage their data, making that data persistent, portable, and under their control across apps, providers, and agents.

We are in search of a strategic, creative, and detail-oriented Social Media Marketing Manager to own our social channels and lead social-first initiatives across the Walrus Foundation's Global Marketing team.

**Responsibilities:**

**Campaigns & Launch Support:**

* Plan and execute social media-led campaigns from concept through measurement.
* Support partner and product-led launches with coordinated social content and promotion, including managing drip marketing campaigns for launches.
* Assist in the planning, execution, and tracking of integrated marketing campaigns across digital, social, email, and events.
* Execute ad-hoc partner and product launches as needed, moving quickly without sacrificing quality.
* Coordinate with regional marketing and paid social teams to ensure alignment and support during key campaigns and launches.

**Social Media Management & Content:**

* Explore, evaluate, and manage the brand's entry and presence on new and emerging social platforms.
* Run social listening to track sentiment, surface trends and conversations, and inform content and campaign strategy.
* Own daily social management and content creation across all Walrus channels.
* Build and scale the Walrus YouTube channel by developing a content roadmap, managing uploads, and optimizing content for maximum reach.
* Build and maintain a formulaic content schedule — a repeatable cadence of content formats and series that keeps channels consistently active.
* Write and edit compelling social copy tailored to various channels and audiences.
* Own the organization, scheduling, and execution of Walrus-hosted X Spaces.

**Executive Communications:**

* Amplify executive communications across social channels, working closely with the Comms and Exec Social teams.
* Support leadership's social media accounts, including writing, engagement, and content strategy.

**KOLs & Creators:**

* Identify, build, and manage relationships with KOLs and creators to extend campaign reach and credibility.
* Coordinate creator content for campaigns, launches, and events.

**Events Activation:**

* Lead social activation around events, driving awareness and attendance at specific events.
* Assist in organizing and executing marketing events, such as conferences, on-the-ground activations, and sponsorships, including logistics and design needs.

**Project Management, Collaboration & Communication:**

* Manage marketing projects from conception to completion, working with stakeholders across multiple teams to ensure timely delivery.
* Maintain project and editorial schedules and track progress to ensure timely delivery of all campaign elements.
* Support the execution of email marketing campaigns, including drip sequences, list management, content creation, and performance analysis.
* Work closely with cross-functional teams, including Design, DevRel, Education, Growth, Product Marketing, Partner Marketing, and Comms, to align marketing efforts with business objectives.
* Communicate effectively with team members, stakeholders, and external partners to ensure cohesive and consistent messaging.

**Qualifications:**

* 6 – 9 years proven experience in social media marketing or a similar role, with demonstrated ownership of brand social channels.
* Experience working with KOLs and creators, including sourcing, relationship management, and campaign coordination.
* Experience running social listening and translating insights into content and campaign decisions.
* Experience managing drip/lifecycle marketing campaigns tied to launches.
* Experience supporting executive or leadership communications on social.
* Strong organizational and project management skills, with the ability to manage multiple tasks and deadlines.
* Excellent written and verbal communication skills.
* Proficiency in marketing tools and platforms, such as social media management and listening tools, email marketing software, and content management systems.
* Solid understanding of digital marketing principles, including copywriting, SEO, PPC, and analytics.
* Creative thinker with strong problem-solving skills and attention to detail.
* Ability to work independently and as part of a team in a fast-paced environment.

## Apply

[Apply on Walrus](<https://jobs.ashbyhq.com/walrus/8dd70d2b-3e5e-4d63-84d2-2dc46b7ee0c3>)

Canonical job page: <https://jobstar.asia/job/social-media-marketing-lead-walrus-015ca64a54f47675>
