About Us
Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming. As our group continues to grow, we’re launching a new regulated venture in Great Britain.
Betty UK is a startup company licensed by the Gambling Commission, as a casino operator in April 2026.
Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else.
Our Values:
- We are honest - we value honesty in all aspects.
- Bring the Olives - we offer premium customer experience.
- Think Big - we believe in always striving for more.
Key Responsibilities:
- Own deep-dive analysis of player and commercial behavior - where value is created, where it leaks, and what we should do about it.
- Lead advanced analyses on correlations between key metrics.
- Work with large event-level data to run deep-dives and ad-hoc investigations.
- Find opportunities and inefficiencies across player segments, games, providers, payment flows, channels and others.
- Run ad-hoc analysis to support business initiatives, product launches, and marketing campaigns.
- Build, define and validate the reports the business runs on.
- Present findings and recommendations credibly to the stakeholders.
What we're looking for:
- 3+ years in data analytics - ideally iGaming, gaming, fintech, or another high-volume consumer-transaction environment.
- Advanced SQL, with Redshift or a comparable cloud data warehouse.
- Deep knowledge of commercial and behavioral KPIs: LTV, ARPU, retention, churn, cohort behavior, conversion funnels.
- Experimentation and statistical reasoning, including an instinct for correlation vs. causation.
- The ability to work with messy, incomplete, evolving data and still produce something reliable.
- Clear communication - you can explain a complex analysis to someone who doesn't want the detail, and manage expectations honestly.
- Being comfortable in a fast-paced environment.
What we offer:
- Competitive salary
- Performance-based bonus
- Career and skills development opportunities
- Fun and collaborative team environment
- New modern office space